What is data processed in the company's processes?
- You are storing and exchanging different types of documents and e-mails such as marketing strategy, projects of advertisements, graphics, video and voice content, and promotions for your customers.
- You are storing and transferring databases of leads and customers
- You exchange documents with law firms, external accounting offices, auditors, banks, insurance brokers, marketing agencies, and others.
- You exchange documents and e-mails internally - including your corporate documents, financial statements & agreements.
Why should you protect yourself and your customer?
- Avoid corporate espionage from hackers acting on behalf of competitors or independently looking for customers to buy your data. Your customers’ data is valuable to your competitors.
- Avoid data leaks of personal data of leads and customers.
- Avoid ransomware with double extortion when data from your notebooks, e-mail, and servers gets stolen, and you are blackmailed and forced to pay a ransom. Hackers will demand a ransom for not disclosing stolen data but might do it even after you paid.
- Avoid invoice (or other documentation) hacking - when your customer paid into the wrong bank account based on a fake invoice.
What can happen after a cybersecurity incident?
- You will lose the trust of your customers after a data leak. Marketing activities are the basis of the growth strategy of every company.
- You might have to pay financial penalties to the regulators (especially GDPR, different Privacy Acts, and others).
- You can expect civil proceedings against your business to follow a data leak.
- You might damage your reputation as a company, which could end your business.